Create a gallery that showcases the Scandinavian zeitgeist of Marc O’Polo.
Marc O’Polo is a modern and casual clothing brand. They have developed a reputation for high-quality artistry and the application of natural materials.
Appointed the assignment to design a concept store that celebrates the brand's excellence in craftsmanship. Teaming up with an interior designer, we generated multiple ideas for the store's visuals and the visitors' experience. The outcome allowed for a sensitive balance between the products and campaign graphics, simultaneously guiding customers from the exterior and through the space.
Asserting Marc O’polo’s reputation for high-quality artistry and application of natural materials, I designed the printed store communications. The restrained design language respects the store's concept of minimal distractions, resulting in an entirely harmonious display of merchandise.
Retail Concept
In-store Communication